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Overview
VisitBritain is Britain's national tourism agency, responsible for marketing Britain worldwide and developing Britain's visitor economy.

Our mission: Building the value of tourism to Britain, working in partnership with the industry and nations and regions to generate additional visitor spend.

Our vision: To inspire the world to explore Britain.

Our strategy:
1. Inspire travellers from overseas to visit and explore Britain.
2. Deliver a global network to support tourism promotion overseas.
3. Advise Government and the industry on tourism, particularly on issues that affect
our global competitiveness.
4. Maximise public investment through partner engagement and commercial activity.

Welcome to VisitBritain
VisitBritain is the national tourism agency, responsible for marketing Britain worldwide & developing Britain's visitor economy. A non-departmental public body, funded by the Department for Culture, Media & Sport, we work with partners in the UK & overseas to ensure that Britain is marketed in an inspirational & relevant way around the world. Our partners include government agencies such as UKTI, airlines & operators, global brands such as Samsung as well as the official tourism bodies for London, England, Scotland & Wales.

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Visit Security Guidelines and Terms and conditions for more comprehsensive information in this regard