Orient Electric is a part of USD 1.6 billion diversified CK Birla
Group. Orient has been a household name in the Indian fan
Industry for over 60 years making its mark with technologies
like PSPO. With its existing strengths of performance,
reliability & innovation, the brand has expanded into lifestyle
product segments which include home appliances, lighting
and switchgear. Orient Electric is now a one-stop shop for
electrical lifestyle solutions. With its state-of-the-art
manufacturing facilities in India and operations spanning over
35 countries, the brand has earned the trust of millions of
customers worldwide by providing high-quality, innovative
products.
'Orient Electric Design Awards' is another step in recognising
Indian talent to showcase smart designs and concepts in
electrical lifestyle solutions. In our everyday lives, we find
solutions all around us to make our lives better. Smart
solutions however go beyond in looking for newer, more
innovative and out of the box methods to make people feel
more safe and comfortable - at home, work, play or wherever
they are.
The competition aims to recognise and reward breakthrough
concepts in design of products in four segments which include
fans, lighting, home appliances and switchgear.