OVERVIEW


Orient Electric is a part of USD 1.6 billion diversified CK Birla Group. Orient has been a household name in the Indian fan Industry for over 60 years making its mark with technologies like PSPO. With its existing strengths of performance, reliability & innovation, the brand has expanded into lifestyle product segments which include home appliances, lighting and switchgear. Orient Electric is now a one-stop shop for electrical lifestyle solutions. With its state-of-the-art manufacturing facilities in India and operations spanning over 35 countries, the brand has earned the trust of millions of customers worldwide by providing high-quality, innovative products.

'Orient Electric Design Awards' is another step in recognising Indian talent to showcase smart designs and concepts in electrical lifestyle solutions. In our everyday lives, we find solutions all around us to make our lives better. Smart solutions however go beyond in looking for newer, more innovative and out of the box methods to make people feel more safe and comfortable - at home, work, play or wherever they are. The competition aims to recognise and reward breakthrough concepts in design of products in four segments which include fans, lighting, home appliances and switchgear.